Instagram teste la fonctionnalité 'Suggestions pour vous' dans les messages directs

Dans le but de générer plus d'engagement et de publicités, Instagram testerait une nouvelle fonctionnalité qui apporte des "suggestions pour vous" dans 'Direct Messages' (DM). Selon Mashable, la fonctionnalité envoie des suggestions de compte d'utilisateur similaires à celles avec lesquelles ils s'engagent actuellement lorsque des publications spécifiques sont envoyées via des DM.

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Le test n'est pas clair, mais cela semble faire partie des efforts de Facebook pour étendre ses plates-formes de messagerie directe. Le réseau social a récemment annoncé la fusion de l’architecture de Messenger, WhatsApp et Instagram.

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